The call to action (CTA) is an important element of marketing and sales. The purpose of the call to action is to motivate your prospects to do something specific. The goal is to help your target market solve a problem, as well as get them into your sales funnel. To...
(Skip reading and click here to watch “Getting Started With Evernote”) What is Evernote? Evernote is a multi-platform system that enables you to keep all those post-its, to-do lists and bits and pieces in one place. It’s a fantastic and now very commonly...
If you’ve been doing any kind of Facebook content marketing, you probably have run into a very annoying problem. To the uninitiated or the completely clueless, this may not even seem like a problem. You post something on your Facebook page, it gets on the...
Understanding how consumers use their mobile device to make buying decisions, reveals how Proximity Marketing allows you to communicating with customers at the right place, the right time – with highly relevant and personalized...
90% of consumers trust the recommendations of others, so your company’s online reputation has the power to build or destroy your business. But more than just managing your reputation… with as much as 70% of people relying on customer reviews before making a...
Research shows that 46% of all searches on Google are local searches. That means, owners of brick and mortar businesses can’t afford to ignore mobile marketing. Fortunately, there are ways to make the job easier than it otherwise would be.
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